Fitbit is at the forefront of combining fitness with technology, and their latest wearable product, the Fitbit Alta, is anticipated to be available in North America by the end of March. The release may happen after the scheduled institutional investors conference scheduled in the first half of the month.
Business Wire has published the upcoming schedule of the company's conference. It started Monday, March 7, at the Deutsche Bank Media, Internet and Telecom Conference. This will be followed on Wednesday, March 9, 10:40 a.m. EST at the Cowen and Company Healthcare Conference. It will resume the following Tuesday, March 15, 4:20 p.m. EST at the Bank of America Merrill Lynch Consumer and Retail Tech Conference; and will conclude on Thursday, March 17, at 8:30 a.m. EST at the Barclays Global Health Conference.
For those interested to watch the live and archived webcasts, these will be available at Fitbit's investors website. The archives will then be available for 90 days.
The Fitbit Alta is a fashion-focused wearable that can further assist users in taking their respective fitness levels up a notch. The company's latest offering will help inspire the wearers achieve their physical goals by constantly providing data to the owner. With its current design, Fitbit is aiming that the device will be worn at all times and not just during fitness activities.
The company is boasting Fitbit Alta's five-day charge capacity, day-in-day-out. Users need not worry about their fitness tracker lacking the juice during their training period. The device can also be synced to a smartphone or a computer so the individual can keep a record of their accomplishments, such as the steps they made, distance traveled, burned calories, and even active minutes. It also reminds the user to be active all throughout the day.
The Fitbit Alta is ready for pre-order on the company's website or thru Amazon for US$129.95. Currently, there is still no exact date when the fitness tracker will be released.
