A Texas branch of American diner chain Denny’s has been offering special discounts to its churchgoing customers in a drive to bring in more customers.
|PIC1|The branch has been offering a 10 per cent discount if churchgoers simply show a copy of their church’s Sunday service bulleting when they pay.
A number of disgruntled non-churchgoers, unable to take advantage of the discount, have accused the diner of religious discrimination.
One customer, Jeff Wagg, who had spent $10 in the diner, decided the issue was one of principle more than financial gain and chose to challenge the manager of the diner directly.
He questioned the diner manager asking: “I'm wondering how the millions of people like me who don't attend church can take advantage of this offer?”
According to Wagg the manager responded: “I'm sorry, you can't. It's for people who go to church.”
Wagg responded: “With this promotion, Denny's is encouraging people to go to church. Is that right?”
To which the manager replied: “No, it's just a way to bring in more business.”
Denny’s discount offer to churchgoers, however, is not a unique deal. A number of other businesses across the US have also offered similar discounts to churchgoers in the past.
|PIC2|In 1998 a minor league baseball team in Maryland had a policy of giving discounts to those who brought church bulletins to the ball park.
The North Florida New Daily also reports another story about a local baseball team from 2008 offering a $5 discount if fans showed a copy of the previous week's bulletin.
A steakhouse in Lexington, Kentucky, has offered a discount to churchgoers, while the Southland Church in Valdosta, Georgia, has a promotion on its website offering a 15 per cent discount at a specific Papa John's location if congregants take along their church bulletin.
A Mexican restaurant, El Jarrito in Katy, Texas, also offers 20 per cent off lunch with a church bulletin.
There are now over 2,500 branches of Denny's worldwide, with its first branch opening in California in 1953.
Denny’s diner offers special discount to churchgoers
Published 12 August 2009